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Briefs

CABLE WORLD STAFF

NO YAHOO! FOR LEHMAN While most Wall Street investment banks ballyhooed the better-than-expected 4Q earnings of Yahoo! last week, there is a lone contrarian voice. Lehman Brothers maintained its neutral rating on the stock, which soared past $130 per share after beating its 4Q 2000 earnings estimates by a penny. "We believe the second quarter was the tail end of an era where 'easy money' was available to on-line portals, and investors will be closely montoring the softening on-line ad market," Lehman research said.

"To maintain growth, we believe Yahoo! will need to step up commitments and ramp up alternatives, which will be key focuses."

EMMYS ON THE "GO" GO.com and ABC will produce Enhanced Television programming during the live telecast of the 52nd Primetime Emmy Awards Sept. 10. Viewers will be able to interact with the telecast, compete with other viewers and play an interactive synchronized game while they watch the awards ceremony.

VILLAGE HURTING iVillage.com, the leading Internet site for women, has seen its equity shares tumble from an April 1999 high of 130 per share to 7 7/8 a share last week. The company has burned cash to the tune of $25.2M and is now on its sixth CFO.

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