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BY SHIRLEY BRADY
Top 40 Basic Cable Ad-Supported Programs
Week of October 20-26, 2003
| RANK |
DATE |
PROGRAM |
NET |
TIME |
UNIVERSE RATING/U.S. HH RATING |
(HH) SHARE |
HH (000) |
| 1 |
10/26/03 |
Bills/Chiefs |
ESPN |
8:28P-11:37P |
7.8/12.5 |
6.3 |
6,867 |
| 2 |
10/26/03 |
NFL Prime Time |
ESPN |
7:30P-8:28P |
3.8/5.9 |
3.0 |
3,304 |
| 3 |
10/20/03 |
WWE Entertainment |
SPK |
10:00P-11:07P |
3.8/5.9 |
3.0 |
3,266 |
| 4 |
10/20/03 |
WWE Entertainment |
SPK |
9:00P-10:00P |
3.5/5.1 |
2.8 |
3,069 |
| 5 |
10/26/03 |
SpongeBob |
NICK |
9:30A-10:00A |
3.2/8.1 |
2.6 |
2,779 |
| 6 |
10/25/03 |
Fairly OddParents |
NICK |
10:00A-10:30A |
3.2/9.0 |
2.5 |
2,759 |
| 7 |
10/25/03 |
SpongeBob |
NICK |
9:30A-10:00A |
3.1/9.0 |
2.5 |
2,739 |
| 8 |
10/26/03 |
Punk'd |
MTV |
9:00P-9:30P |
3.0/4.3 |
2.4 |
2,567 |
| 9 |
10/25/03 |
Fairly OddParents |
NICK |
10:30A-11:00A |
2.9/8.4 |
2.4 |
2,563 |
| 10 |
10/26/03 |
SpongeBob |
NICK |
9:00A-9:30A |
2.9/7.4 |
2.4 |
2,548 |
| 11 |
10/21/03 |
Law & Order |
TNT |
9:00P-10:00P |
2.9/4.2 |
2.3 |
2,519 |
| 12 |
10/26/03 |
The Glow (movie) |
LIF |
7:00P-9:00P |
2.9/4.3 |
2.3 |
2,487 |
| 13 |
10/26/03 |
SportsCenter |
ESPN |
11:37P-1:07A |
2.8/7.4 |
2.3 |
2,444 |
| 14 |
10/26/03 |
NFL Countdown |
ESPN |
11:00A-1:00P |
2.7/6.9 |
2.2 |
2,410 |
| 15 |
10/25/03 |
SpongeBob |
NICK |
9:00A-9:30A |
2.8/8.2 |
2.2 |
2,408 |
| 16 |
10/26/03 |
Fairly OddParents |
NICK |
10:30A-11:00A |
2.7/6.9 |
2.2 |
2,369 |
| 17 |
10/26/03 |
Fairly OddParents |
NICK |
10:00A-10:30A |
2.7/6.9 |
2.2 |
2,359 |
| 18 |
10/20/03 |
Law & Order |
TNT |
8:00P-9:00P |
2.7/4.0 |
2.2 |
2,351 |
| 19 |
10/24/03 |
Teenage Robot |
NICK |
8:30P-9:00P |
2.7/4.6 |
2.2 |
2,345 |
| 20 |
10/26/03 |
The Haunting of Lisa (movie) |
LIF |
5:00P-7:00P |
2.7/4.7 |
2.2 |
2,337 |
| 21 |
10/24/03 |
Fairly OddParents |
NICK |
8:00P-8:30P |
2.7/4.8 |
2.1 |
2,315 |
| 22 |
10/21/03 |
Law & Order |
TNT |
8:00P-9:00P |
2.6/4.0 |
2.1 |
2,256 |
| 23 |
10/21/03 |
Newlyweds: Nick & Jessica |
MTV |
10:30P-11:00P |
2.6/4.1 |
2.1 |
2,254 |
| 24 |
10/22/03 |
SpongeBob |
NICK |
7:30P-8:00P |
2.6/4.4 |
2.1 |
2,250 |
| 25 |
10/21/03 |
SpongeBob |
NICK |
7:30P-8:00P |
2.6/4.3 |
2.1 |
2,232 |
| 26 |
10/22/03 |
South Park |
CMDY |
10:00P-10:30P |
2.7/4.0 |
2.1 |
2,223 |
| 27 |
10/21/03 |
Nip/Tuck |
FX |
10:00P-11:05P |
2.7/4.1 |
2.0 |
2,197 |
| 28 |
10/22/03 |
Teenage Robot |
NICK |
6:00P-6:30P |
2.5/5.0 |
2.0 |
2,166 |
| 29 |
10/22/03 |
Law & Order |
TNT |
8:00P-9:00P |
2.5/3.8 |
2.0 |
2,164 |
| 30 |
10/24/03 |
Jimmy Neutron |
NICK |
9:00P-9:30P |
2.5/4.2 |
2.0 |
2,162 |
| 31 |
10/26/03 |
Jimmy Neutron |
NICK |
11:00A-11:30A |
2.5/6.3 |
2.0 |
2,153 |
| 32 |
10/26/03 |
Bring It On (movie) |
USA |
9:00P-11:00P |
2.4/3.9 |
2.0 |
2,145 |
| 33 |
10/22/03 |
Fairly OddParents |
NICK |
8:00P-8:30P |
2.5/3.8 |
2.0 |
2,139 |
| 34 |
10/25/03 |
Chasing Secrets (movie) |
LIF |
5:00P-7:00P |
2.5/5.3 |
2.0 |
2,137 |
| 35 |
10/22/03 |
Hey Arnold |
NICK |
6:30P-7:00P |
2.4/4.7 |
2.0 |
2,135 |
| 36 |
10/24/03 |
SpongeBob |
NICK |
7:30P-8:00P |
2.4/4.7 |
2.0 |
2,121 |
| 37 |
10/26/03 |
A Vision of Murder (movie) |
LIF |
3:00P-5:00P |
2.4/4.7 |
2.0 |
2,119 |
| 38 |
10/20/03 |
Teenage Robot |
NICK |
5:30P-6:00P |
2.4/5.2 |
2.0 |
2,118 |
| 39 |
10/20/03 |
SpongeBob |
NICK |
7:30P-8:00P |
2.4/3.9 |
1.9 |
2,104 |
| 40 |
10/21/03 |
Fairly OddParents |
NICK |
8:00P-8:30P |
2.4/3.8 |
1.9 |
2,097 |
Basic Cable Ad-Supported*
Network Rankings 10/20-10/26
| NET |
UNIVERSE RATING |
U.S. HH RATING |
HH (000) |
| ESPN |
2.2 |
1.8 |
1,944 |
| TNT |
1.8 |
1.4 |
1,555 |
| USA |
1.8 |
1.4 |
1,543 |
| NICK |
1.6 |
1.3 |
1,434 |
| LIFE |
1.6 |
1.3 |
1,371 |
| TOON |
1.5 |
1.2 |
1,306 |
| TBSC |
1.2 |
1.0 |
1,056 |
| MTV |
1.1 |
0.8 |
920 |
| A&E |
1.0 |
0.8 |
883 |
| TLC |
1.0 |
0.8 |
846 |
| FOXN |
1.0 |
0.8 |
837 |
| SCIF |
1.0 |
0.7 |
785 |
| HIST |
0.9 |
0.7 |
775 |
| DISC |
0.8 |
0.7 |
740 |
| HGTV |
0.9 |
0.7 |
738 |
| VH1 |
0.8 |
0.7 |
712 |
| SPK |
0.8 |
0.7 |
706 |
| AMC |
0.8 |
0.6 |
637 |
| FX |
0.8 |
0.6 |
630 |
| CNN |
0.7 |
0.6 |
621 |
| FAM |
0.7 |
0.6 |
605 |
| CORT |
0.7 |
0.5 |
570 |
| CMDY |
0.6 |
0.5 |
542 |
| APL |
0.6 |
0.5 |
534 |
| FOOD |
0.6 |
0.5 |
527 |
| TVLD |
0.6 |
0.4 |
484 |
| BET |
0.5 |
0.4 |
396 |
| BRAV |
0.5 |
0.4 |
382 |
| EN |
0.4 |
0.3 |
348 |
| ESP2 |
0.4 |
0.3 |
348 |
| TRAV |
0.4 |
0.3 |
289 |
| HALL |
0.5 |
0.2 |
252 |
| GAME |
0.4 |
0.2 |
235 |
| WGNC |
0.4 |
0.2 |
234 |
| CMT |
0.3 |
0.2 |
232 |
| LMN |
0.5 |
0.2 |
220 |
| TWC |
0.3 |
0.2 |
219 |
| TVGC |
0.4 |
0.2 |
209 |
| SOAP |
0.6 |
0.2 |
207 |
| MSNB |
0.2 |
0.2 |
184 |
SOURCE: KAGAN ANALYSIS OF TURNER ENTERTAINMENT RESEARCH, FROM NIELSEN MEDIA RESEARCH DATA.
*PRIME TIME
Basic Cable Ad-Supported Programming Adults 18-49 Week of October 20-26, 2003
| VIEWERS ? PRIME TIME |
VIEWERS ? TOTAL DAY |
TOP TEN PROGRAMS |
| NET |
UNIVERSE RATING |
A18-49 (000) |
NET |
UNIVERSE RATING |
A18-49 (000) |
DATE |
PROGRAM |
NETWORK |
TIME |
A18-49 (000) |
| ESPN |
1.3 |
1,369 |
TNT |
0.6 |
597 |
10/26/03 |
Bills/Chiefs |
ESPN |
8:28P-11:37P |
5,043 |
| USA |
0.9 |
950 |
ESPN |
0.5 |
568 |
10/20/03 |
WWE Entertainment |
SPK |
10:00P-11:07P |
2,988 |
| TNT |
0.9 |
898 |
LIFE |
0.5 |
547 |
10/26/03 |
NFL Prime Time |
ESPN |
7:30P-8:28P |
2,680 |
| TBSC |
0.8 |
814 |
TBSC |
0.5 |
533 |
10/20/03 |
WWE Entertainment |
SPK |
9:00P-10:00P |
2,611 |
| LIFE |
0.8 |
770 |
NICK |
0.5 |
479 |
10/26/03 |
Punk'd |
MTV |
9:00P-9:30P |
2,292 |
| VH1 |
0.7 |
765 |
USA |
0.4 |
431 |
10/21/03 |
Newlyweds: Nick & Jessica |
MTV |
10:30P-11:00P |
2,225 |
| MTV |
0.7 |
710 |
MTV |
0.4 |
381 |
10/21/03 |
Nip/Tuck |
FX |
10:00P-11:05P |
2,102 |
| TLC |
0.6 |
647 |
TLC |
0.3 |
54 |
10/26/03 |
NFL Countdown |
ESPN |
11:00A-01:00P |
1,991 |
| SPK |
0.6 |
594 |
VH1 |
0.3 |
314 |
10/22/03 |
South Park |
CMDY |
10:00P-10:30P |
1,988 |
| FX |
0.6 |
549 |
FX |
0.3 |
308 |
10/21/03 |
Real World XIII |
MTV |
10:00P-10:30P |
1,927 |
| SOURCE: TURNER ENTERTAINMENT RESEARCH AND MTV NETWORKS, FROM NIELSEN MEDIA RESEARCH DATA. |
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