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BY ALICIA MUNDY, K. C. NEEL AND STACI D. KRAMER
Top 40 Basic Cable Ad-Supported Programs
Week of February 24-March 2, 2003
| RANK |
DATE |
PROGRAM |
NET |
TIME |
UNIVERSE RATING/U.S. HH RATING |
(HH) SHARE |
HH (000) |
| 1 |
3/2/03 |
SpongeBob |
NICK |
9:30A-10:00A |
4.1/10.6 |
3.3 |
3,509 |
| 2 |
2/24/03 |
WWE Entertainment |
TNN |
10:00P-11:07P |
4.1/6.5 |
3.3 |
3,499 |
| 3 |
2/24/03 |
WWE Entertainment |
TNN |
9:00P-10:00P |
3.9/5.4 |
3.1 |
3,310 |
| 4 |
3/1/03 |
Trading Spaces |
TLC |
9:00P-10:00P |
3.8/6.3 |
3.0 |
3,188 |
| 5 |
3/2/03 |
SpongeBob |
NICK |
9:00A-9:30A |
3.6/9.8 |
2.9 |
3,079 |
| 6 |
3/1/03 |
SpongeBob |
NICK |
9:30A-10:00A |
3.3/8.9 |
2.7 |
2,861 |
| 7 |
3/1/03 |
Fairly OddParents |
NICK |
10:00A-10:30A |
3.3/9.0 |
2.7 |
2,829 |
| 8 |
3/2/03 |
Fairly OddParents |
NICK |
10:00A-10:30A |
3.3/8.4 |
2.6 |
2,818 |
| 9 |
3/2/03 |
Counterstrike (movie) |
TBS |
8:00P-10:00P |
3.2/4.8 |
2.6 |
2,785 |
| 10 |
3/1/03 |
Human Beings |
TLC |
10:00P-11:00P |
3.2/5.6 |
2.5 |
2,704 |
| 11 |
2/26/03 |
Fairly OddParents |
NICK |
6:00P-6:30P |
3.1/5.5 |
2.5 |
2,659 |
| 12 |
2/27/03 |
SpongeBob |
NICK |
5:30P-6:00P |
3.1/6.2 |
2.5 |
2,642 |
| 13 |
3/1/03 |
SpongeBob |
NICK |
9:00A-9:30A |
3.1/8.5 |
2.5 |
2,623 |
| 14 |
3/1/03 |
Jimmy Neutron |
NICK |
10:30A-11:00A |
3.0/8.4 |
2.4 |
2,610 |
| 15 |
2/26/03 |
SpongeBob |
NICK |
5:30P-6:00P |
3.0/5.9 |
2.4 |
2,606 |
| 16 |
2/24/03 |
Fairly OddParents |
NICK |
6:00P-6:30P |
3.0/5.5 |
2.4 |
2,596 |
| 17 |
3/2/03 |
Rugrats |
NICK |
8:30A-9:00A |
3.0/9.2 |
2.4 |
2,590 |
| 18 |
3/1/03 |
SpongeBob |
NICK |
3:00P-3:30P |
3.0/7.2 |
2.4 |
2,556 |
| 19 |
3/2/03 |
Murder at 75 Birch (movie) |
LIF |
6:00P-8:00P |
3.0/4.9 |
2.4 |
2,555 |
| 20 |
3/1/03 |
SpongeBob |
NICK |
3:30P-4:00P |
3.0/7.0 |
2.4 |
2,545 |
| 21 |
2/26/03 |
SpongeBob |
NICK |
8:00P-8:30P |
2.9/4.4 |
2.4 |
2,530 |
| 22 |
2/24/03 |
SpongeBob |
NICK |
5:30P-6:00P |
2.9/5.9 |
2.4 |
2,525 |
| 22 |
3/2/03 |
Nightmare in Columbia County (movie) |
LIF |
4:00P-6:00P |
2.9/5.6 |
2.4 |
2,525 |
| 24 |
2/27/03 |
Fairly OddParents |
NICK |
6:00P-6:30P |
2.9/5.4 |
2.3 |
2,501 |
| 25 |
2/26/03 |
Law & Order |
TNT |
8:00P-9:00P |
2.9/4.2 |
2.3 |
2,490 |
| 26 |
2/24/03 |
Rocket Power |
NICK |
6:30P-7:00P |
2.9/4.9 |
2.3 |
2,479 |
| 27 |
2/26/03 |
Rugrats |
NICK |
5:00P-5:30P |
2.9/5.9 |
2.3 |
2,457 |
| 28 |
2/24/03 |
Dora the Explorer |
NICK |
8:00P-8:30P |
2.8/4.1 |
2.3 |
2,438 |
| 29 |
3/1/03 |
SpongeBob |
NICK |
2:30P-3:00P |
2.8/6.8 |
2.3 |
2,411 |
| 30 |
3/2/03 |
Jimmy Neutron |
NICK |
10:30A-11:00A |
2.8/7.1 |
2.3 |
2,402 |
| 31 |
2/24/03 |
Hey Arnold |
NICK |
7:00P-7:30P |
2.7/4.4 |
2.2 |
2,359 |
| 32 |
3/2/03 |
The Man Next Door (movie) |
LIF |
2:00P-4:00P |
2.7/5.9 |
2.2 |
2,337 |
| 33 |
2/28/03 |
Fairly OddParents |
NICK |
6:00P-6:30P |
2.7/5.5 |
2.2 |
2,323 |
| 33 |
2/27/03 |
Fairly OddParents |
NICK |
5:00P-5:30P |
2.7/5.8 |
2.2 |
2,323 |
| 35 |
2/24/03 |
Rw/Rr Battles of Sexes |
MTV |
10:00P-10:30P |
2.7/4.2 |
2.2 |
2,317 |
| 36 |
3/1/03 |
Fairly OddParents |
NICK |
4:00P-4:30P |
2.7/6.2 |
2.2 |
2,307 |
| 37 |
2/25/03 |
Law & Order |
TNT |
9:00P-10:00P |
2.7/3.8 |
2.2 |
2,305 |
| 38 |
3/1/03 |
Fairly OddParents |
NICK |
4:30P-5:00P |
2.7/6.0 |
2.2 |
2,297 |
| 39 |
2/24/03 |
SpongeBob |
NICK |
8:30P-9:00P |
2.7/3.8 |
2.2 |
2,296 |
| 40 |
2/25/03 |
SpongeBob |
NICK |
5:30P-6:00P |
2.7/5.3 |
2.1 |
2,284 |
Basic Cable Ad-Supported*
Network Rankings 2/24-3/2
| NET |
UNIVERSE RATING |
U.S. HH RATING |
HH (000) |
| TNT |
1.8 |
1.5 |
1,586 |
| TBS |
1.8 |
1.5 |
1,581 |
| NICK |
1.8 |
1.4 |
1,522 |
| LIF |
1.6 |
1.3 |
1,407 |
| FOXN |
1.7 |
1.3 |
1,370 |
| TOON |
1.6 |
1.2 |
1,280 |
| USA |
1.4 |
1.1 |
1,211 |
| CNN |
1.1 |
0.9 |
960 |
| TLC |
1.1 |
0.9 |
944 |
| DISC |
1.0 |
0.8 |
906 |
| ESPN |
1.0 |
0.8 |
856 |
| A&E |
0.9 |
0.8 |
815 |
| SCIF |
1.0 |
0.7 |
794 |
| CORT |
1.0 |
0.7 |
753 |
| TNN |
0.9 |
0.7 |
737 |
| HGTV |
0.9 |
0.7 |
734 |
| HIST |
0.8 |
0.7 |
701 |
| MTV |
0.8 |
0.7 |
701 |
| FX |
0.8 |
0.6 |
666 |
| TVLD |
0.8 |
0.6 |
630 |
| APL |
0.7 |
0.6 |
609 |
| CMDY |
0.7 |
0.6 |
596 |
| AMC |
0.7 |
0.5 |
567 |
| FOOD |
0.6 |
0.5 |
503 |
| BET |
0.6 |
0.4 |
430 |
| EN |
0.5 |
0.4 |
422 |
| FAM |
0.5 |
0.4 |
412 |
| HALL |
0.8 |
0.4 |
401 |
| TWC |
0.4 |
0.3 |
344 |
| ESP2 |
0.4 |
0.3 |
336 |
| MSNB |
0.4 |
0.3 |
302 |
| VH1 |
0.4 |
0.3 |
299 |
| TVGC |
0.5 |
0.3 |
296 |
| LMN |
0.8 |
0.3 |
286 |
| WGNC |
0.5 |
0.3 |
285 |
| CMT |
0.4 |
0.3 |
285 |
| GAME |
0.5 |
0.2 |
256 |
| TRAV |
0.4 |
0.2 |
249 |
| BRAV |
0.3 |
0.2 |
214 |
| HLN |
0.2 |
0.2 |
199 |
SOURCE: KAGAN ANALYSIS OF TURNER ENTERTAINMENT RESEARCH, FROM NIELSEN MEDIA RESEARCH DATA.
*PRIME TIME
Basic Cable Ad-Supported Programming Adults 18-49 Week of February 24-March 2, 2003
| VIEWERS-PRIME TIME |
VIEWERS-TOTAL DAY |
TOP TEN PROGRAMS |
| NET |
UNIVERSE RATING |
A18-49 (000) |
NET |
UNIVERSE RATING |
A18-49 (000) |
DATE |
PROGRAM |
NETWORK |
TIME |
A18-49 (000) |
| TBS |
1.0 |
1,106 |
TBS |
0.7 |
692 |
3/1/03 |
Trading Spaces |
TLC |
9:00P-10:00P |
3,036 |
| TNT |
1.0 |
1,023 |
TNT |
0.6 |
596 |
2/24/03 |
WWE Entertainment |
TNN |
10:00P-11:07P |
2,936 |
| USA |
0.8 |
856 |
LIF |
0.5 |
514 |
2/24/03 |
WWE Entertainment |
TNN |
9:00P-10:00P |
2,613 |
| TLC |
0.8 |
774 |
NICK |
0.5 |
489 |
3/1/03 |
Human Beings |
TLC |
10:00P-11:00P |
2,523 |
| LIF |
0.7 |
699 |
TLC |
0.4 |
437 |
2/25/03 |
The Shield |
FX |
10:00P-11:00P |
2,272 |
| DISC |
0.6 |
603 |
USA |
0.4 |
434 |
2/25/03 |
Real World XII |
MTV |
10:00P-10:30P |
2,043 |
| TNN |
0.6 |
597 |
ESPN |
0.4 |
373 |
2/24/03 |
RW/RR Battles of Sexes |
MTV |
10:00P-10:30P |
1,910 |
| CMDY |
0.6 |
562 |
FX |
0.4 |
363 |
3/1/03 |
Trading Spaces |
TLC |
8:00P-9:00P |
1,835 |
| SCIFI |
0.6 |
550 |
TOON |
0.3 |
339 |
3/2/03 |
The Dead Zone |
USA |
10:00P-11:00P |
1,834 |
| MTV |
0.5 |
530 |
MTV |
0.3 |
331 |
2/26/03 |
Chappelle's Show |
CMDY |
10:30P-11:00P |
1,700 |
| SOURCE: TURNER ENTERTAINMENT RESEARCH AND MTV NETWORKS, FROM NIELSEN MEDIA RESEARCH DATA. |
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