TOP 20 BASIC CABLE AD-SUPPORTED PROGRAMS WEEK OF MARCH 11-MARCH 17, 2002
RANK
DATE
PROGRAM
NETWORK
TIME
RATING (HH)
SHARE (HH)
TOTAL HH*
1
3/11
WWF Entertainment
TNN
10:00P-11:09P
4.8
8.1
4056
2
3/11
WWF Entertainment
TNN
9:00P-10:00P
4.2
6.1
3552
3
3/17
Murder at 75 Birch (movie)
LIF
4:00P-6:00P
4.2
8.1
3519
4
3/17
Big Daddy (movie)
USA
7:00P-9:04P
4.0
6.2
3457
5
3/11
Her Best Friend's Husband (movie)
LIF
9:00P-11:00P
3.7
5.8
3167
6
3/12
The Shield
FX
10:00P-10:55P
4.1
6.8
3116
7
3/17
SpongeBob
NICK
10:30A-11:00A
3.6
9.9
3089
8
3/17
SpongeBob
NICK
10:00A-10:30A
3.6
9.9
3060
9
3/15
SpongeBob
NICK
8:00P-8:30P
3.4
6.0
2915
10
3/12
Real World XI
MTV
10:00P-10:30P
3.4
5.5
2851
11
3/17
Her Best Friend's Husband (movie)
LIF
6:00P-8:00P
3.3
5.5
2763
12
3/12
Osbournes
MTV
10:30P-11:00P
3.2
5.5
2689
13
3/17
The Waterboy (movie)
USA
5:00P-7:00P
3.1
5.7
2661
14
3/17
Big Daddy (movie)
USA
9:04P-11:04P
3.1
4.8
2650
15
3/15
SpongeBob
NICK
8:30P-9:00P
3.1
5.4
2641
16
3/17
Someone She Knows (movie)
LIF
2:00P-4:00P
3.1
6.6
2593
17
3/16
SpongeBob
NICK
10:30A-11:00A
3.0
9.0
2575
18
3/13
A Father's Betrayal (movie)
LIF
9:00P-11:00P
3.0
4.7
2540
19
3/11
Rugrats
NICK
7:30P-8:00P
2.9
4.7
2506
20
3/16
SpongeBob
NICK
10:00A-10:30A
2.9
8.7
2479
SOURCE: TURNER ENTERTAINMENT RESEARCH, FROM NIELSEN MEDIA RESEARCH DATA. THESE RATINGS ARE TOTAL HOUSEHOLDS (HH) AMONG THE AD-SUPPORTED CABLE NETWORKS.
*IN MILLIONS
BIGGEST BASIC CABLE FEBRUARY GAINS
FEBRUARY 2002 VS. FEBRUARY 2001
RANK
NETWORK
FEBRUARY '02*
FEBRUARY '01*
GAIN
1
FOX NEWS
1.2
0.9
0.3
2
CNBC
0.6
0.4
0.2
2
FOOD NETWORK
0.6
0.4
0.2
2
COURT TV
0.8
0.6
0.2
2
LIFETIME
2.1
1.9
0.2
6
HALLMARK
0.5
0.4
0.1
6
LIFETIME MOVIE
0.6
0.5
0.1
6
ANIMAL PLANET
0.6
0.5
0.1
6
TV LAND
0.8
0.7
0.1
6
ABC FAMILY
0.8
0.7
0.1
6
MTV
0.9
0.8
0.1
6
NICKELODEON
1.6
1.5
0.1
6
TNT
1.6
1.5
0.1
SOURCE: NIELSEN MEDIA RESEARCH.
*PRIME-TIME IN-UNIVERSE HOUSEHOLD RATINGS