|
CABLE WORLD STAFF
Newly expanded `Cable World' Web site arrives This is a 21st century tale, namely one of how to deal with the rapidly growing need to manage the broadband information in your life.
Watching last week's election coverage reminded me how our ability to absorb information is so compromised. If you're a political junkie like me, you stayed up to the small hours Tuesday night - totally disregaring the ticking 6 a.m. alarm clock - charting Florida, Iowa, Wisconsin and Oregon's votes. You watched the networks move gazillions of megabytes of information through millions of dollars worth of dazzling computer graphics, high-tech tabulation machinery and cool color-coded maps that matched Dan Rather's tie.
Throughout all this, one method of presenting information stood out like Al Gore at a kegger: Tim Russert's wonderfully low-tech electoral scoreboard that he consistently updated on a simple white chalkboard. And his handwriting wasn't even any good.
With this plain but lucid tool, Russert broke through the clutter and provided the clearest view of how the election was proceeding than anyone else on the air.
That was one answer to the Election Night problem of information overload, and it made the mad evening so much fun. Russert gave viewers what they needed to know at a glance, in an easy-to-follow and simple - but not simple-minded - approach.
In a similar fashion, starting today, Cable World is providing readers with a comprehensive, direct and convenient way to keep up with what's happening in the entire spectrum of the fast-changing broadband world. Through TelecomClick.com, we are providing readers a virtual magazine rack that allows them one-click access to not only Cable World's content, but ready access to sister publications of interest to many in the broadband field. These magazines cover such fields as telephony, wireless and satellite.
Today, www.Cableworld.com becomes part of the TelecomClick.com community.
In Internet parlance, TelecomClick.com is a vertical online community (VOC), one of many that will be developed by IndustryClick. (The latter is a division of Primedia, Cable World's owner. All the publications in Cable World's VOC are part of Intertec Publishing.)
Surf to www.Cableworld.com, and you'll automatically be sent to Cable World's site on TelecomClick.com. There, we have greatly expanded our content and organized it logically so readers can readily find information they are looking for at the click of a mouse. In the near future, Cable World will provide daily news updates on our site (As usual we will provide continual coverage from the Western Cable Show in Los Angeles Nov. 28-Dec. 1.) and other products, such as the Broadband Handbook, which we will update throughout the year. Cable World stories also will be archived on the Web for our readers' convenience.
This one site will serve the dual purpose of feeding our reader's needs and appetite for constantly updated news as well as thoughtful perspective and analysis on the major stories of the day in the industry. Eventually this information could become available on emerging platforms, such as wireless, so that the latest news and analysis from the various broadband industries can be accessed from almost anywhere.
TeleClick.com is not as simple as writing numbers on a chalkboard, but it is a quick and effortless way to deal with information overload. We tip our hat to other publications that serve their own important and unique purposes (such as CTAM's Smartbrief.com and CableFax), but we're confident you will find TelecomClick.com a useful way to keep up with the latest news from all the broadband industries, as well as a quick way to access what you like out of Cable World.
The Internet will never replace print - I defy anyone to read an entire issue of any publication online - but you've got to have something to read over your morning muffin or lunch at your desk. Just don't spill coffee on the Web site.
Back to this issue
|
